MarketSmart Case Studies
| AAA Insurance Content Management System (Insurance) |
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MarketSmart, Production Services: Insurance..Complete Article Posted On: 12/16/2007 9:17:06 PM |
| AAA Life Lead Management System (Insurance) |
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ICS’s MarketSmart Platform provides AAA Life with an effective way to localize their weekly Life Insurance prospecting efforts while managing the leads on the back end...Complete Article Posted On: 12/16/2007 9:22:56 PM |
| ACN CRM System (Telecommunications) |
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ACN is the ultimate in print-on-demand content management. The challenge for this Telecom provider is that their products, pricing, features and legal disclaimers vary by state...Complete Article Posted On: 12/16/2007 4:46:35 PM |
| American Crew Sales Incentive Program Case Study (NoneOther) |
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American Crew Sales Incentive Program Case Study..Complete Article Posted On: 2/2/2010 4:44:32 PM |
| American Physicians Assurance Data Management System (Healthcare) |
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American Physicians Assurance needed an efficient Data Management tool to keep their multi-sourced data updated and conduct targeted mailings and communications...Complete Article Posted On: 3/15/2011 1:42:13 PM |
| Chrysler BusinessLink - Data Warehouse and Analytics (Automotive) |
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Chrysler utilizes ICS's strengths in Data Warehouse Management, Analytics and Technology to strategically grow its commercial sales...Complete Article Posted On: 2/16/2011 2:28:43 PM |
| Continental Airlines Customer Care System (NoneOther) |
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For this major airline, we manage their process for responding to customers that had a recent travel problem (i.e. lost luggage, travel delays, etc.). ..Complete Article Posted On: 12/16/2007 5:17:33 PM |
| Davita Order Fullfillment (Healthcare) |
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Davita Village Health enlisted ICS to tackle a complex fulfillment program. ICS expanded its MarketSmart fulfillment portal capabilities as part of the Davita project...Complete Article Posted On: 7/31/2008 8:24:43 AM |
| Davita Village Health (Healthcare) |
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Davita's integrated marketing program..Complete Article Posted On: 4/22/2008 12:44:54 PM |
| Hospitality Customer Satisfaction Reporting (NoneOther) |
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A market research company that specializes in customer satisfaction needed a practical method for generating monthly reports, enabling them to offer more and better services to their customers in the..Complete Article Posted On: 12/16/2007 1:53:47 PM |
| Hyundai Genesis Event Marketing Case Study (Automotive) |
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Hyundai uses a strategic ride and drive event to launch Genesis, its new entrant into the high-end luxury segment that is dominated by well-established brands. Hyundai uses ICS’s MarketSmart..Complete Article Posted On: 10/21/2008 10:37:22 PM |
| Hyundai Ride and Drive Enrollment System (Automotive) |
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ICS's Marketsmart Enrollment Portal plays a key role in Hyundai's Ride and Drive Events...Complete Article Posted On: 11/30/2007 11:40:25 AM |
| Insurance Mobile Home Database (Insurance) |
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For years, Foremost has been purchasing mobile home registration data from various states around the country...Complete Article Posted On: 12/16/2007 1:34:54 PM |
| Kelly Services Campaign Management system (NoneOther) |
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ICS has a number of active campaign management portals supporting Kelly Services. Branch Managers from around the US access this secure Web portal to drive their prospecting efforts each month...Complete Article Posted On: 12/16/2007 9:35:55 PM |
| Kia Motors’ Borrego Luxury SUV Product Launch (Automotive) |
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Kia Motor’s west coast marketing agency, Meredith, needed a unique system to support the Borrego Luxury SUV product launch. Meredith needed a system that could create a personalized and downloadable..Complete Article Posted On: 2/25/2009 10:51:21 AM |
| La-Z-Boy Marketing Data Warehouse (NoneOther) |
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La-Z-Boy needed help in managing lead and customer data for their 100+ stores. ICS centralized all lead and customer data for greater customer insight and more impactful marketing...Complete Article Posted On: 3/27/2012 10:33:26 AM |
| Michigan Restaurant Association ICS Case Study (NoneOther) |
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ICS employed its MarketSmart enrollment tool and digital services to provide the Michigan Restaurant Association with a customized, flexible solution at significant savings...Complete Article Posted On: 10/21/2008 11:10:27 PM |
| Michigan/ Texas Town Safety Dynamic Portal (NoneOther) |
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The states of Michigan and Texas were looking to find a way to leverage the traffic violation data state wide to help local communities better understand their local safety issues...Complete Article Posted On: 11/26/2007 11:50:44 AM |
| MSU Grandparent's University Event Management System (Education) |
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ICS created a Grandparents University Event Management System by using its MarketSmart technology platform for custom, secure, web portals. ICS’s system streamlined the registration process…..Complete Article Posted On: 4/9/2012 8:36:47 AM |
| MSU Labor Registration Web Portal Case Study (Education) |
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MSU Labor Registration Web Portal Case Study..Complete Article Posted On: 2/2/2010 4:40:00 PM |
| Real Estate Prospecting System (NoneOther) |
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Tracking real estate leads and coordinating information for people relocating across the country can be an enormous task for any company...Complete Article Posted On: 12/16/2007 2:44:36 PM |
| Saturn Test Drive Incentive Fulfillment (Automotive) |
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Saturn was looking for a way to centrally manage the various test drive campaigns that were active on an ongoing basis across the U.S...Complete Article Posted On: 12/16/2007 3:03:25 PM |
| TechSmith Software Web-based Fulfillment (NoneOther) |
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TechSmith is the world’s leading provider of screen capture and recording software for individual and professional use...Complete Article Posted On: 12/16/2007 3:39:57 PM |
| Toyota Service Reminder Production (Automotive) |
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Toyota was looking to cost efficiently communicate dealer-specific service offers to their current owners...Complete Article Posted On: 12/16/2007 4:17:25 PM |
| Two Men And A Truck – Customer Satisfaction Survey Process and TruckStop Portal (NoneOther) |
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As Two Men And A Truck expanded, they outgrew some of their processes. Maintaining their customer satisfaction ranking was critical. Processing of customer surveys was one of the key services.....Complete Article Posted On: 6/3/2009 1:33:53 PM |
| Universities Enhance Targeted Recruitment With Scholarship Data Sources (Education) |
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ICS helped these universities increase student enrollments, promote specific academic programs and increase open house participation by enhancing data with scholarship data sources...Complete Article Posted On: 4/9/2012 8:31:58 AM |
| Utility Billing System (Utilities) |
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ICS has a multi-year relationship with a major mid-Michigan utility. There were several areas that made this project a challenge...Complete Article Posted On: 12/16/2007 4:07:35 PM |