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List Strategy
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"Choosing the right partner for your list strategy development is critical to your
success. You need a trusted source to give you unbiased opinions based on vast experience
and a proven track record.
"Sure, you can go to many sources for lists, but is it
the best list for your situation and how does it fit in with an overall strategic
approach?
"Today's advanced list strategy requires an understanding of how to integrate multiple mediums (postal, email, search, etc.) together to maximize performance. Let ICS's list experience
go to work for you."
ICS List Services - Over 100,000 Different
Sources Available
For Automotive In-market Shoppers Data, ICS is the exclusive List
Manager for
AutobytelDirect and CarsDirect Networks ... providing the largest sources
of productive in-market automotive shoppers for your direct and email marketing
efforts. For information on Automotive Lists, please click here.
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Keith Rouse
Manager of List Services
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For Consumer Lists, our core products are Acxiom's InfoBase, Experian,
Equifax and InfoUSA's consumer database. With multiple database resources, we can
leverage the strength of each compiler to provide you the best consumer list possible.
For Business Lists, our Dun and Bradstreet (D&B) and other
B2B products provide
excellent B2B marketing resources. D&B's SIC Code system classifies all businesses
by type of work. Businesses are further identified by number or employees, location,
annual sales and other key business classifications.
For Specialty Lists, ICS is one of only a few companies in the
Midwest that represent the Standard Rate and Data (SRDS) list resources. WIth over
100,000 list sources, SRDS represents a massive network of the best in the business
in postal and email specialty lists. This would include sources such as:
- Professional/Occupational lists
- Publication lists
- Donor lists
- Vertical response lists
- New movers
- Business-to-Business and Business-to-Consumer resources
- Magazine Subscribers
- Catalog Buyers
- Association Members
- And many others
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